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Toy's 'R Us

Hey Retailers – Forget the Millennials, Follow the Money

April 9, 2015 by Ted 3 Comments

Forrester Research logoNew data from market researcher Forrester Research Inc. suggests that retailers should forget about trying to attract millennials or other younger shoppers and instead shift gears to reach out to baby boomers. Why? Quite simply, that’s where the money is.

See the interesting results from this new research on buyer trends… [Read more…] about Hey Retailers – Forget the Millennials, Follow the Money

Filed Under: Consumer Trends, Economic Trends, Industry Trends, Management, Marketing, News, Research, Strategy Tagged With: Amazon.com, Best Buy, Forrester Research, Home Depot, Nordstrom, Toy's 'R Us, Trader Joe's

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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