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Jony Ive

Apple’s Smartwatch: A Magnum Opus? Or A Major Oh-Oh?

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Photo of Apple Watch
[Photo: Reuters]
Smarmy smugness notwithstanding, Apple executives must be getting at least a little nervous. As we recently reported, their launch of the new Apple Watch saw a response that was tepid at best. As the press expressed a healthy dose of skepticism, Apple CEO Tim Cook noted with a touch of irony how the press has been wrong on most of the company’s launches of many products that went on to dominate their markets. So…talk to the hand.

But is this time – with this product – going to be different for Apple?… [Read more…] about Apple’s Smartwatch: A Magnum Opus? Or A Major Oh-Oh?

To Skeptical Crowd, Apple’s Tim Cook Promises ‘Game Changers’ are Coming

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Apple, Inc. LogoWall Street analysts are getting increasingly concerned about the ability of Apple, Inc. to sustain its historic run of innovation. Some are suggesting the company’s best days may in fact be behind it. Exacerbating the growing drumbeat of discontent…it has been eight months – since October 2012 – when Apple last announced new products. And even they were more iterative than innovative. Clearly feeling the pressure, over the last couple of months Apple CEO Tim Cook has told anyone who was willing to listen to hang on, great things are coming.

Are ‘game changers’ really coming? Or is the innovation just a figment of Cook’s imagination?… [Read more…] about To Skeptical Crowd, Apple’s Tim Cook Promises ‘Game Changers’ are Coming