Did Emerald ‘Overpay’ for the Iconic Tradeshow?
It was only just a matter of months ago, in January 2017, that we learned that CEDIA had sold off their trademark show to Emerald Expositions, the biggest B-to-B tradeshow promoter in North America. This news came completely out of the blue, with no forewarning to members of the Association.
When the sale was announced by the Association, the very last line of their notice was: “The financial terms of the agreement were not disclosed.” This lack of disclosure makes it virtually impossible for any loyal supportive CEDIA member to evaluate this major decision – selling off the single largest revenue generator for the Association – by the group management.
