In a move that appears to indicate that major TV makers are finally accepting the reality that consumers don’t want 3D TVs, Samsung and LG are said to be limiting or eliminating the feature from future TV models. Some may say, ‘What took you so long?’ But the reality is that the industry invested billions of dollars developing the technology and has been slow to eliminate it – saying that there are still some enthusiasts that love 3D content.
Every year at the Consumer Electronics Association’s (CEA) annual International Consumer Electronics Show (CES) in Las Vegas, NV, the organization releases new marketing data including forecasts about the future growth of the industry. According to the trade group, revenues for the electronics industry will reach $209.6 billion in 2013 – another new record and well over last years $204 billion level.
Even among participating companies in the CEA’s long-running marketing data collection program, there are often chuckles and whispered question marks about the accuracy of the aggregated forecasts. With one exception (2009), the CEA is famous for releasing optimistic growth forecasts that only go one way – up.