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David Weinstein

2022 CEDIA Member Meeting was a Glossy Display of Overt Positivity

January 5, 2023 by Ted 3 Comments

2022 CEDIA Member Meeting title slide

Selling a Vision Rather than Briefing Members w/Data

CEDIA held its annual member meeting just a couple of weeks ago in mid-December. The version offered this year was decidedly different than those in the past. This is likely due to the professional association management style of the organization’s new Global President and CEO Daryl Friedman.

CEDIA and staff offered members a slick marketing package of largely pre-recorded content and carefully controlled live content. But was it too slick? Did it really brief members with a balanced picture of both the successes and the challenges that CEDIA is facing? Or was it just a form of advertisement for the association?

Learn more about CEDIA’s 2022 annual Member Meeting…

[Read more…] about 2022 CEDIA Member Meeting was a Glossy Display of Overt Positivity

Filed Under: Associations, Integrators, Management, News, Strategy Tagged With: CEDIA, Daryl Friedman, David Weinstein, ISE, Kory Dickerson

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Ted Green Bio

A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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