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Greg Stidson

NAD Launches New Masters Series Models Targeted Squarely at ‘Audiophile 2.0’

June 12, 2014 by Ted Leave a Comment

*See update note below…*

NAD M12

On Wednesday, Lenbrook America, the exclusive distributor of NAD in the U.S., held a press presentation in a suite at the upscale Andaz 5th Avenue Hotel in Manhattan. It was a cool but gray and curiously humid day…still able to create enhanced perspiration for those rushing to the event from assorted train/subway/bus stops. But those members of the press who chose to attend were well rewarded for their efforts, as NAD launched a significant update to their Masters Series line – an update designed to further target a new customer that the company calls “Audiophile 2.0.”

See more on this update, including more specifics on what NAD calls a new emerging market… [Read more…] about NAD Launches New Masters Series Models Targeted Squarely at ‘Audiophile 2.0’

Filed Under: Brands, Manufacturers, Marketing, News, Pivot Point, Specialty, Strategy, Tech Trends Tagged With: Bluesound, Dean Miller, Greg Stidson, John Banks, Lenbrook, NAD

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A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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