Strategy in TECH...
COVID-19, the massive pandemic that changed everything this year, probably infected your business and perhaps made it ill in a way that will take time to recover. But for Emerald Expositions, the national expositions company that owns the CEDIA Expo show and CE Pro – COVID-19 almost killed them.
Now Emerald’s sugar daddy, Onex Corporation, is ready to throw them a lifeline…a $400 million lifeline to be exact.
Reuters is reporting that Emerald Expositions LLC, the major trade show exposition company that bought the CEDIA show last week, is considering putting itself up for sale. This report became public on Wednesday, January 25th…the day before CEDIA announced it has sold its trademark show to Emerald. All of which leads to the distinct possibility of the show changing hands again, in just a matter of weeks.
