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You are here: Home / People / AVPro Global Selects Loel Wheeler for Murideo VP of Sales

AVPro Global Selects Loel Wheeler for Murideo VP of Sales

January 14, 2025 by Ted Leave a Comment

Loel Wheeler new head of Murideo for AVPro Global

AVPro Global Holdings LLC, a company holding a diversified portfolio of top custom integration brands, such as AudioControl Pro, Murideo, Bullet Train, and more announced on Monday that it has selected Loel Wheeler to be its Vice President of Sales for Murideo – the company’s testing and measurement tools division.

Learn more about Loel Wheeler as VP of Sales at Murideo

With AVPro Global since 2011 in executive sales, the company believes that Wheeler is the perfect person to take the helm at Murideo and drive its strategic expansion in the greater global test and measurement tools market for A/V professionals. Wheeler will report directly to Mike Detmer, AVPro Global’s Chief Operating Officer.

In this new role at the company, Wheeler will be responsible for directing and overseeing the expansion of Murideo products in all markets. This includes the company’s latest innovation, the STIX Ecosystem of compact signal transmission and data reception verification devices.

Crestron Infra-Bass

Loel has been a driving force in AVPro’s meteoric rise for 13 years, armed with the technical knowledge, sales skills, and emotional intelligence to accelerate our Murideo expansion initiatives. Wheeler’s appointment comes at a time when AVPro is focusing on addressing the complex needs faced by researchers, manufacturers, and audio/video equipment integrators.

Jeff Murray, AVPro Global’s Founder and CEO

The company notes that Wheeler brings two decades of sales experience in video testing and audio/video connectivity to his new role. He also holds several relevant certifications, such as CTS, ISF, ISF-C, HAA, and DSCE.

Murideo test equipment
Murideo 8K Six-G and Six-A field test suite [Click to enlarge]

The company says that Wheeler’s expertise in the field will serve to drive Murideo’s growth and solidify its position as a leading provider of advanced testing tools for the audio/video calibration and installation markets.

Wheeler holds an Associate of Applied Sciences – Electronics from the DeVry Institute of Technology.

See the entire Murideo line at murideo.com.

Savant

Learn all about AVPro Global by visiting avproglobal.com.

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Filed Under: Management, Manufacturers, News, People, Sales Tagged With: AVPro Global, Murideo

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A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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