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You are here: Home / People / Gregg Chopper Joins Audio Advice as Chief Operating Officer

Gregg Chopper Joins Audio Advice as Chief Operating Officer

October 31, 2023 by Ted Leave a Comment

Photo of Gregg Chopper, new Audio Advice COO

Audio Advice, a leading retailer and e-commerce provider of high-performance home theater and smart home systems, announced on Tuesday that it has appointed Gregg Chopper as its new Chief Operating Officer. With extensive experience in high-end audio as well as North American and International operations and logistics, the company says that Chopper is the perfect addition to its management team as the company continues its rapid expansion.

Learn more about Gregg Chopper at Audio Advice

Based in North Carolina, Audio Advice has two locations with spectacular showrooms, one in the Raleigh, NC area and a second one in the Charlotte, NC area. The company also has an online e-commerce business that offers home theater gear and a clever online theater design configurator, along with lots of installation advice.

The company says it is the number one home electronics dealer in the Southeastern U.S. It also claims to be the fastest-growing consumer electronics e-commerce site in the U.S. Offering an extensive assortment of better-grade AV gear, along with expert help and superlative customer support, the company has been rapidly growing…fueling the need for increased manpower.

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Extensive Management Experience in the Audio Industry

As Audio Advice has grown, we have pushed the envelope to deliver great customer experiences from our stores and at www.audioadvice.com. Gregg Chopper brings incredible experience overseeing the implementation of processes and systems for fast growing companies like Audio Advice. At Audio Advice Gregg will focus on driving continuous improvement in customer experiences and back-end operations. Additionally, Gregg will oversee geographic expansion opportunities for Audio Advice stores, including organic and potential acquisitions.

Scott Newnam, Audio Advice CEO

Prior to joining Audio Advice, Chopper was Director of International Sales for Cubii, a private equity-owned consumer products company. Prior to that, and perhaps even more germane, was a more than seven-year stint at Cambridge Audio where Chopper served first as International Sales Director and then as Director of the Americas. Before his time at Cambridge, Chopper worked at high-end brand Cyrus Audio Ltd. as Global Head of Sales and Marketing.

Audio Advice free home theater design tool
Audio Advice e-commerce website offers customers a free home theater design tool [Click to enlarge]

Key Player at Cambridge Audio

Our team was extremely impressed with how well Gregg ran Cambridge Audio in the United States and his subsequent work leading international expansion for a private equity backed company. I have been a big supporter of Gregg’s and am super excited to have him join our team.

Jonathan Stephens, Audio Advice Chief Revenue Officer

The company’s formal announcement particularly focused on Chopper’s time at Cambridge Audio, noting his outsized influence: “Gregg spearheaded the international expansion of Cambridge Audio by successfully establishing direct sales teams and operations in the United States, Hong Kong, and Germany. While in his role of Director of the Americas at Cambridge Audio, Gregg led the management of marketing, sales, warehousing, distribution, logistics, service, finance, and HR.”

I am eager to join a forward-thinking organization like Audio Advice, characterized by a clear growth strategy and a team-oriented culture. Over a handful of years, I have watched Audio Advice grow and excel at its mission of ‘Bringing Happiness’ to its customers and its vendors. From its exceptional website to its patented home theater tool and its world-renowned videos, Audio Advice has set a bar of excellence in our industry. I believe my experience aligns seamlessly with Audio Advice’s vision for the future and its commitment to excellence.

Gregg Chopper, Audio Advice Chief Operating Officer

Learn More on Audio Advice

For more information on Audio Advice, visit audioadvice.com.

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A former dealer, manufacturer, distributor & more. Focusing on business strategy, my goal is to help you make better decisions for greater success.

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